Twitter is ready to ban all Political Advertisements starting from November 22nd, according to a tweet by the Twitter CEO Jack Dorsey.
Twitter to ban all Political Advertisements!
The company will be banning any political advertisements involving candidates and the issues they pose, although ads encouraging voter registration will still be allowed, along with other exceptions. Jack said a full policy would be made available to the public on November 15th.
The announcement was made when Jack made a tweet on the 30th of October 2019. And a series of more tweets stating the steps that twitter will be taking.
We’ve made the decision to stop all political advertising on Twitter globally. We believe political message reach should be earned, not bought. Why? A few reasons…🧵
— jack (@jack) October 30, 2019
The company’s decision comes after seeing Facebook stumbling over the same issue. Earlier this month, Joe Biden’s 2020 presidential campaign penned letters to Facebook, Twitter, and YouTube, asking that they refuse to run false or misleading political ads. Biden’s campaign had become the target of a series of ads placed by President Donald Trump’s reelection campaign that made baseless claims regarding the Biden family’s relationship with the Ukrainian government.
Dorsey did explain his position in a thread of tweets. “We’ve decided to stop all political advertising on Twitter globally. We believe political message reach should be earned, not bought. Why? A few reasons…”, he tweeted. Internet political ads, he said, presented “entirely new challenges to civic discourse.” These challenges included “machine learning-based optimization of messaging,” “micro-targeting, unchecked misleading information, and deep fakes.”
After this announcement, People are viewing this change as good and neutral, so no one candidate can be favored on others in this age of Social media.