The Social Media category is designed for readers who want clear, verified, and easy to understand statistics on the world’s leading social platforms and the companies behind them. It covers major apps such as Facebook, Instagram, WhatsApp, Messenger, Threads, TikTok, YouTube, X (Twitter), Snapchat, LinkedIn, Pinterest, Reddit, Discord, Telegram, WeChat, LINE, Twitch, Tumblr, Quora, and subscription led creator platforms such as OnlyFans.
In this category, performance is explained through in depth charts, graphs, and tables that track key indicators such as monthly active users, daily active users, downloads, time spent, engagement rate, ad reach, revenue, ARPU, creator earnings, and subscription growth. Comparisons are provided across platforms, content formats (short video, stories, live streaming, messaging), and business use cases (advertising, social commerce, customer support, community building). Regional splits, age and gender insights, and device trends are also included so that growth patterns can be understood with context.
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